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BUSINESS SEGMENT

Business

Semilo’s business channel mostly reaches entrepreneurs and managers. They are interested in being up-to-date in the latest developments in their professional section.

Generally spoken, the visitors are well educated and have a above average income. Most visitors are men between 25 and 45 years. Both B2B and B2C campaigns are perfectly suitable for this channel.

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Statistics:

Websites: 8
Unique visitors: 2.540.000
Impressions: 13.076.855

Advertising options

Format Price
Full Banner € 22,50 CPM
Skyscraper € 35,00 CPM
Leaderboard € 40,00 CPM
Large Rectangle € 45,00 CPM
Floating Ad € 50,00 CPM

Business

Websites Impressions Unique visitors
View profile ilocal zakelijk. ilocal zakelijk 7.409.205 1.064.376
View profile InFeite. InFeite 6.944 3.480
View profile LeasecarXchange. LeasecarXchange 28.000 1.600
View profile Leaseofferte.nl. Leaseofferte.nl 17.000 2.700
View profile LeaseTrader. LeaseTrader 991.585 45.000
View profile Pluspost. Pluspost 330.000 45.000
View profile POOQ. POOQ 32.000 5.500
View profile Van Dale. Van Dale 4.262.121 573.124
13.076.855 2.540.000

Visitor profile

Sex

male 50 %
female 50 %

Age

7-12 years 0 %
13-19 years 11 %
20-34 years 30 %
35-49 years 32 %
50-64 years 20 %
65+ 6 %

Income

Minimal wage 4 %
Below average 20 %
Average wage 18 %
1-2 times average 25 %
>2 times average 15 %
No response 19 %

Family

1-2 persons 47 %
3-4 persons 42 %
5 or more 10 %
No response 1 %

Education

Lower education 1 %
VMBO 9 %
MAVO/HAVO/VWO 21 %
MBO 33 %
HBO 26 %
WO 10 %
No response 1 %

Social class A 14 %
Social class B1 26 %
Social class B2 33 %
Social class C 24 %
Social class D 3 %



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