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punt Network - Segments
  
SEARCH & DIRECTORIES SEGMENT

Search & Directories

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Statistics:

Websites: 3
Unique visitors: 3.650.500
Impressions: 8.600.000

Advertising options

Format Price
Full Banner € 10,00 CPM
Skyscraper € 12,50 CPM
Leaderboard € 10,00 CPM
Large Rectangle € 20,00 CPM
Med. Rectangle € 20,00 CPM

Search & Directories

Websites Impressions Unique visitors
View profile Buurtlink. Buurtlink 1.600.000 420.000
View profile Plaats.nl. Plaats.nl 1.200.000 360.000
View profile Van Dale. Van Dale 5.800.000 660.000
8.600.000 3.650.500

Visitor profile

Sex

male 48 %
female 52 %

Age

7-12 years 0 %
13-19 years 11 %
20-34 years 34 %
35-49 years 30 %
50-64 years 20 %
65+ 6 %

Income

Minimal wage 4 %
Below average 21 %
Average wage 19 %
1-2 times average 25 %
>2 times average 15 %
No response 16 %

Family

1-2 persons 48 %
3-4 persons 39 %
5 or more 13 %
No response 0 %

Education

Lower education 1 %
VMBO 9 %
MAVO/HAVO/VWO 21 %
MBO 31 %
HBO 28 %
WO 10 %
No response 0 %

Social class

Social class A 16 %
Social class B1 37 %
Social class B2 21 %
Social class C 23 %
Social class D 3 %



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